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Three objectives for websites
1) Meet or exceed your customers' expectations
Gone are the days where websites are a novelty; today, a significant portion of your target market expect you to have one. The question asked of companies without a website range from "How come?" to "What's wrong?". A good website in the minds of your target market often equates to a good business.
2) To save time
Ever repeat the same message over and over? If you feel that you are being repetitive - chances are that your feeling is correct. Mostly, key personnel spend hundreds of hours each year telling the story of the company, or repeating the same message about a product over and over. Websites can dramatically reduce this time, allowing staff to concentrate on higher priorities.
3) To save you money
Websites offer a number of cost saving devices, imparting specific information to your target market on demand. Technical information and frequently asked questions (FAQ) area have been shown to reduce demands on staff time. Used as a repository of information like: forms; brochures; press releases; photographs for media; online orders - there is significant scope to gain efficiencies over traditional processes.
Gantt NZ Limited offers significant experience with websites (and intranets). Contact us to discuss your objectives and requirements.
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