Getting started

Creating an online presence today is the easiest its ever been - it's doing it well that is harder.

Setting the right objectives, then delivering on those objectives is the single greatest challenge that any business faces. At Gantt, we have an established process designed to create a roadmap that gets you where you want to go.

1) Consultation

We listen to what aspirations you have and review where you are currently at. Discussions focus on gaining an understanding about your business, the market you operate within and take a look at the problems and opportunities you face. The consultation wraps up by agreeing to the high level objectives for your online presence.

2) Proposal / Planning

We make suggestions based on our experience what strategies and tactics we recommend to achieve your objectives. Gantt's written proposals cover the scope of the work, a timeline created with milestones and the cost.

3) Development

Each project is developed in accordance with the agreed plan.

4) Testing / proofing

All work is thoroughly tested and proof read before being made public.

5) Going live

Going live is different for each project though one thing is the same - there is a need for proper planning.

6) Success metrics, ongoing growth and maintenance

Once a project goes live, it doesn't finish there! Success metrics are about measuring the outcomes of the programme. While documenting "hits" and counting "unique visitors" for most projects Gantt believes it is the growth in sales that usually provides the most meaningful measurement.

For example, with websites Gantt's hosting package includes programme that takes care of security, backups and has anti spam measures. In addition to these basics increasingly includes online marketing, Search Engine Optimization and expanding the functionality of the site.